The full site on a big screen
The Ovaya home page on a desktop screen, as it was built.
Every section comes from a small set of page templates. The pages behind it read the same way, and adding the next one is a writing job with no redesign.
A fertility treatment website that answers every question before the consult
An at-home fertility treatment page answering what arrives, when, and who watches each cycle.
The brief
What the site had to do, and how we built it
An at-home fertility treatment page answering what arrives, when, and who watches each cycle.
- to self-administer
- 2 min
- consult to doorstep
- 1 wk
Content strategy
Working out which questions a page has to answer, in what order, and what each section is for, before any design starts.
See our SEO content servicePage design
Laying out a single page around the order a reader needs its answers in, with the next step always in view.
See our Landing page design serviceCompliance review
Our copywriters check the copy against the advertising guidelines for the client's industry and reword what does not fit before launch. Written to the guidelines by our copywriting team. Not legal advice.
See our AHPRA & TGA review serviceThe build
The design, up close and personal.
What Ovaya looks like as built: on a desktop, around its photography, and on a phone.
One image sets the tone
One image carries the art direction for Ovaya.
We set it large, with room to breathe, so the page opens on a picture. The copy follows once the picture has done its job.
The same site on a phone
Here it is at phone width and uncropped. Plenty of visitors see it this way first.
The first screen says what the page is for and shows the next step. The rest follows in the order a visitor needs it.
Your customers are already searching.Let's give them a site worth finding.
- Fixed scope, fixed price
- You own the site and the code