The full site on a big screen
The Speech Clinic home page on a desktop screen, as it was built.
Every section comes from a small set of page templates. The pages behind it read the same way, and adding the next one is a writing job with no redesign.
A search-led structure giving each therapy and each mobile service area its own page to land on.
The brief
A search-led structure giving each therapy and each mobile service area its own page to land on.
Mapping what buyers type into a search bar onto a page structure, so every distinct question has one page that answers it and a place in the navigation.
See our SEO serviceDesigning a small set of reusable layouts that a long run of similar pages can share, so adding the next page is a writing job with no new build.
See our Custom website design serviceGiving each service area its own page with its own local signals, and tying those pages to the business's listing and address details.
See our Local SEO serviceThe build
What Speech Clinic looks like as built: on a desktop, around its photography, and on a phone.
The Speech Clinic home page on a desktop screen, as it was built.
Every section comes from a small set of page templates. The pages behind it read the same way, and adding the next one is a writing job with no redesign.
One image carries the art direction for Speech Clinic.
We set it large, with room to breathe, so the page opens on a picture. The copy follows once the picture has done its job.
Here it is at phone width and uncropped. Plenty of visitors see it this way first.
The first screen says what the page is for and shows the next step. The rest follows in the order a visitor needs it.